• E. Rachael Hardcastle

Why Authors Should Give Their Book Away For Free

As an author, you may think giving away your book for free is a crime. If you've slaved over the words for months, struggled with the editing process and have eventually managed to produce a professional, bookstore quality novel, you'll no doubt be hoping to earn some royalties as your reward. For a stand alone novel, this is fine, but for book one of a series, giving out some freebies is a brilliant marketing tool.

Quick Methods

  • Use Draft 2 Digital, where setting your price at zero is acceptable and circulated across a wide variety of platforms.

  • Send it to email subscribers as a gift.

  • Make it easily available as a PDF on your website.

  • Ask Amazon KDP to price match the zero cost everywhere else.

  • Run a KDP promotion.

  • If you have a paperback, set the Kindle Matchbook price as zero.


  • New readers can try your work risk-free, which is ideal for anyone who usually reads traditionally published books only or have just purchased an e-reader.

  • Great for people going on holiday.

  • More people are likely to download the book if they don't have to pay for it, even if they don't read it straight away.

  • Less of a piracy temptation.

  • If they enjoyed the first one for free, readers may be more likely to pay for the full series, knowing the quality of work is high.

  • You will be more likely to stay in the Amazon free bestsellers list for your genre.

  • People may be more likely to leave a review if they paid nothing and loved it.


  • You won't earn royalties for those downloads.

  • Your book will be easily identified as independently published.

  • People could download it but never read it.

Watch the video

I discuss the benefits of giving your book away for free, and some of the easier methods, in my free 30 minute book marketing webinar at this link or available on my YouTube channel. If you like this content, please consider subscribing and hitting that thumbs up!

Still Unsure?

If you'd like to discuss the benefits of free/ low-cost books, please contact me to book your one hour coaching session today or click this link for more information. You can also find lots of free, helpful resources online.

As always if you need advice or clarification in relation to this content, please feel welcome to get in touch with me.

- Read my #1 Amazon US Bestseller FREE on your device today at www.books2read.com/findingpandora -

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